Attracting Home Subscriptions

Are you looking for a way to attract new readers and new revenue to your newspaper?

Then now is the time to position your newspaper to appeal to the people who make 80% of household spending decisions Ñ women.

When these women are also mothers, their top two concerns are their children's health and education. By providing quality family features such as Kid Scoop and My Kid Scoop, mothers see your product as a necessary part of raising their children to succeed in school.

Young mothers report that they don't have time to read a newspaper, and hence, don't subscribe. However, they will subscribe if they see your newspapers as vital to their children's education.

You can partner with your local mothers in their commitment to providing their children with a quality education environment by making Kid Scoop and My Kid Scoop a part of your newspaper.

Kid Scoop is available as a full, half or quarter page feature. It provides an opportunity for family-focused advertising. And we offer Kid Scoop in both English and Spanish. We also offer supporting Newspaper In Education materials for teachers who use Kid Scoop in the classroom.

For younger children and families, our My Kid Scoop feature provides daily learning games parents can play with their children using your newspaper as the learning tool. My Kid Scoop is available in both half or quarter page, comic strip formats.

We are in the business of helping newspapers to grow their circulation through providing the most relevant and useful information and newspaper activities for families, children and young readers.

We look forward to the opportunity to speak with you about how Kid Scoop features can be a part of your success.

Contact Kid Scoop at 707-996-6077 or e-mail us at getkidscoop@kidscoop.com.